custom lettering, brand identity + publications

A Haven is a non-profit offering grief resources and support groups for families with children, teens, and young adults who have experienced the death of someone they know. They provide support, outreach to the community, education, and hope all at no cost to the families. 

Michelle and Liz, A Haven's co-founders, wanted to convey a sense of welcome, safety, and trust in their brand as they invited families to process grief in group settings. We created a custom lettered logo mark that is warm and approachable. Inspired by the safety a momma bird gives to her young, we wrapped the name in its own save haven, a nest. Their brand toolkit equips A Haven's team to apply the brand easily on everything from merchandise to social media to physical spaces and continue welcoming and serving their families for years to come.